January 9 - 11, 2018
Salt Lake City, UT

All Mountain Demo
January 8, 2018

Associations + Advocacy


Outdoor Foundation and Outdoor Retailer’s Give Back Badge Program
Transform your badge into a Give Back Badge by getting a Parks4Kids patch. One Badge = One Kid Outside. Demonstrate your company’s commitment to community and join an industry effort to get a new generation outdoors. A $15 donation to Outdoor Foundation gives a meaningful park experience to one young person. 

If you didn't request a patch during registration, contact Chris Fanning to transform your show badge and help get a young person outdoors.

Get “Give Back Badges” for your entire OR team or a select group. During your staff badge registration process, you will have the opportunity to pledge your commitment to providing a patch to each of your staff that will be working the Winter Market show. Keep an eye out for this new opportunity when requesting badges!

See the Give Back Badge Letter from Winter Market 2017.


Outdoor Industry Association (OIA)
 ensures the growth and success of the outdoor industry. Founded in 1989 by a group of 14 visionary outdoor industry leaders who realized that "outdoor" could be much more than a passing consumer trend, OIA is the leading trade association and voice of the outdoor recreation industry, serving more than 4,000 manufacturers, distributors, suppliers, sales reps and retailers.

The Outdoor Foundation is a not-for-profit established by Outdoor Industry Association to inspire and grow future generations of outdoor enthusiasts. The Foundation’s vision is to be a driving force behind a massive increase in active outdoor recreation in America. To learn more about The Outdoor Foundation and its programs, please visit this link.

Outdoor Retailer is pleased to support the efforts and initiatives, by adding a link to the Outdoor Retailer badge registration process. Please consider supporting the great works of the Outdoor Foundation. 

Every dollar you give goes directly to get youth outdoors. Improving lives. Improving our industry. 100 percent of every donation made will get kids outside.

Your support of the Outdoor Foundation gets more young people recreating outside. It creates new customers. It supports the health of our industry. Every time a $10 donation is made, a young person gets into the mountains, or on a river, or climbing a tree.

The health of our industry depends on growing future generations of outdoor enthusiasts and customers. That is why Outdoor Retailer is joining with the Outdoor Foundation to launch an industry-wide campaign to invite every OR attendee get involved and give back – for as little as $20. To show you’ve joined the effort, your OR badge will have special sticker to recognize your commitment.

Over the past five years, the Foundation has invested $4 million into 500 not-for-profit projects and college programs, connecting nearly 200,000 young people with the outdoors. Together we can do more! Join us and help get more young people outside and active, investing in the future of the outdoor industry.

Donate when you register for Summer Market
Or click here for the Outdoor Foundation

Below, you'll find links to the websites of nonprofit and other outdoors organizations that the Outdoor Industry Association supports:

Access Fund 

Adventure Travel Trade Association

America Outdoors 

American Alpine Club

American Alpine Institute 

American Fly Fishing Trade Association 

American Mountain Guides Association 

American Canoe Association 

American Hiking Society 

American Park Network

American Whitewater Affiliation

Alex Lowe Charitable Foundation 

Appalachian Mountain Club 

Appalachian Trail Conference 

Association for Experiential Education 

Association of Outdoor Recreation and Education

Backpacker Magazine 

Big City Mountaineers 

Bikes Belong

Breckenridge Outdoor Center 

Camber Outdoors

Climbing Magazine 

Colorado Fourteeners Initiative 

Colorado Mountain Club

Continental Divide Trail Alliance, Inc.

Conservation Alliance 

Coral Reef Alliance

Diving Equipment and Marketing Association

Eastern Outdoor Reps. Association

International Mountain Biking Association


Leave No Trace

Lonely Planet Publications

National Outdoor Leadership School

Outdoor Business Magazine

Outside Magazine

Outward Bound

Outward Bound Wilderness

Outward Bound Adventures

Pacific Crest Trail Association

Paddler Magazine

Professional Paddle Association

Rock and Ice Magazine

Save our Wild Salmon

Sea Kayaker Magazine

Sierra Club

Sierra Club Magazine

Southern Apalachian Forest Coalition

Sporting Goods Business Magazine

Student Conservation Association

The Conservation Alliance

The Mountaineers

Travel Goods Association

Washington Trails Association

Winter Wildlands

Women's Wilderness Institute