Open Air Demo
See it. Try it. Buy it—The Demo Experience is the place to experience products firsthand and make informed buying decisions. See the entire line-up for the 2016 Demo below, and stay tuned on the 2017 events! See the video recap from last summer
Featured Areas & Events
The Chill Zone Beer Garden
11:00 a.m. - 3:00 p.m.
Relax, socialize, and quench your thirst at the Chill Zone. Sierra Nevada Brewing Co. is named after its founder’s favorite outdoor playground. Visit the beer garden to grab a brew and talk adventure with the Sierra Nevada crew.
Refresh Your Outdoor Spirit with Igloo
Having fun in the sun can be thirsty work. Luckily Igloo Coolers is here to keep you refreshed and ready to hit the trail. At this year's Open Air Demo, Igloo will be on-site handing out sparkling drinks and frozen treats delivered in the most capable all-terrain cooler ever created, the all new Trailmate. Stop by, cool off and enjoy!
X-Gloo Inflatable Event Tents - Discover the possibilities. Mobile. Creative. Individual. Easy. Market innovator and leader since 2007. Come see the X-GLOO tent at the entrance of the Open Air Demo.
As the official chair of the Open Air Demo we thought it would be fitting to supply you with rest and relaxation throughout the busy Open Air Demo day. Visit a TravelChair Chill Zone at one of the three locations on the beach to relax in a TravelChair seat, grab some water and enjoy watching the demo festivities.