July 26 - 29, 2017
Salt Lake City, UT

Demo Experience
July 25, 2017

Press Releases

Outdoor Retailer, Largest U.S. Tradeshow for Outdoor Community, Chooses Denver for All Shows Beginning January 2018
7/6/2017 - Emerald Expositions, LLC (“Emerald Expositions”), a wholly owned subsidiary of Emerald Expositions Events, Inc. (NYSE: EEX), producer of Outdoor Retailer and a leading U.S. business-to-business tradeshow and conference producer, has selected Denver for the site of all Outdoor Retailer tradeshows, including Outdoor Retailer + Snow Show, Outdoor Retailer Summer Market and Outdoor Retailer Winter Market, which will move to November in 2018. It is intended that Grassroots Connect will co-locate in Denver with Outdoor Retailer when an appropriate venue is procured.
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Emerald Expositions Acquires Snow Show from SnowSports Industries America
5/24/2017 - Emerald Expositions, LLC (“Emerald Expositions”), a wholly owned subsidiary of Emerald Expositions Events, Inc. (NYSE: EEX), producer of Outdoor Retailer and a leading U.S. business-to-business trade show and conference producer, and SnowSports Industries America (SIA), the snow sports industry’s member-owned trade association, announced today the acquisition of the SIA Snow Show by Emerald Expositions.
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Outdoor Retailer, Outdoor Industry Association, The Conservation Alliance and Outdoor Alliance Host March to Celebrate Public Lands at Outdoor Retailer Summer Market
4/19/2017 -  Outdoor Retailer, Outdoor Industry Association (OIA), The Conservation Alliance and Outdoor Alliance today announced that cooperatively they will host a march to the Utah State Capitol to celebrate public lands on Day Two, Thursday, July 27, at Outdoor Retailer Summer Market. The This Land is Our Land march will provide show attendees with a platform to express their support for the outdoor industry’s backbone and foundation: federal public lands.
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Outdoor Retailer’s Second Annual Consumer Media Event, Get Outdoors-NYC Announces Trend Data Partner—The NPD Group
3/31/2017 - Outdoor Retailer, the largest outdoor gear, apparel, accessories and technology tradeshow, will host the second annual Get Outdoors–NYC media event in New York City, May 11–12, 2017, in midtown Manhattan at the Metropolitan Pavilion. This event provides a platform for outdoor apparel, gear and footwear brands to present their Fall 2017 lines and brand stories to the large number of consumer media based in the area. Trend analysis from The NPD Group, a leading global information company, will provide data analysis to bring trend stories to life for attending journalists.
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Outdoor Retailer Partners with EventSphere for Housing Support for Outdoor Retailer Summer Market and Beyond
3/27/2017 - Outdoor Retailer, the largest outdoor gear, apparel, accessories and technology tradeshow, today announced it is partnering with EventSphere to handle hotel reservations for Outdoor Retailer Summer Market and beyond. Outdoor Retailer incorporated industry feedback to ensure that exhibitors, retailers, reps and media experience an easy process for securing accommodations. EventSphere will be in place as of March 27 when housing officially opens for retailers, reps and media. Exhibitor housing opens the end of April.
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Outdoor Retailer Announces Expanded Paddlesports Initiative for Summer Market 2017, Open Air Demo Returns to Jordanelle
3/9/2017 - Outdoor Retailer is pleased to announce an enhanced paddle initiative with new experiences to be introduced at Summer Market, July 26-29, 2017. In addition to the Open Air Demo returning to Jordanelle, there will be new clinics, education programs and networking sessions available to help drive consumer engagement and sales. Of special note is a new series of workshops at the Open Air Demo covering best practices for planning and staging consumer events featuring successful retailers like Alpenglow Sports as well as teams from Outdoor Retailer and Emerald Expositions. 
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Outdoor Retailer Responds to Meeting with Utah Governor Herbert
2/16/2017 -  Today officials from Outdoor Retailer, Outdoor Industry Association, Patagonia, The North Face and REI met via teleconference with Utah Governor Herbert. In light of the outcome of the call today, Outdoor Retailer will not include the state of Utah in the RFP process for future show locations.
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Our Goal is Not Just to Speak. Our Goal is to be Heard
2/14/2017 - The last week has certainly been an interesting time for a show organizer and I am most thankful for the incredible team at Outdoor Retailer, our partner - the Outdoor Industry Association, rep associations and brands, in addition to the hundreds of emails offering support.
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Outdoor Retailer, in collaboration with Outdoor Industry Association and Grassroots Outdoor Alliance, will solicit proposals from venues for 2019 and beyond
2/6/2017 - Outdoor Retailer, in cooperation with Outdoor Industry Association (OIA) and Grassroots Outdoor Alliance, will solicit proposals for venue locations for shows and events scheduled for November 2018 and beyond.
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Outdoor Retailer’s Second Annual Consumer Media Event Get Outdoors-NYC Launches May 11-12, 2017 with New Features and Promotional Opportunities
1/27/2017 - Outdoor Retailer, the largest outdoor gear, apparel, accessories and technology tradeshow, announced today it will host the second annual Get Outdoors–NYC media event in New York City, May 11-12, 2017. This year’s event will be located in convenient mid-town at the Metropolitan Pavilion located at 125 W 18th St, New York, NY 10011. This location provides a platform for outdoor apparel, gear and footwear brands to present Fall 2017 lines and brand stories to the large numbers of consumer media based in the area.
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More than 100 Outdoor Brands Participated in the Outdoor Retailer and Outdoor Foundation Give Back Badge Program
9/6/2016 -  At Outdoor Retailer Summer Market 2016, the new first-of-its-kind Give Back Badge program proved to be a successful way for the outdoor industry to give back while conducting business. Outdoor Retailer, in partnership with the Outdoor Foundation, launched the Give Back Badge to engage the entire industry in a collective effort to get more kids recreating outdoors at its launch, nearly 100 brands and businesses joining the cause with a financial commitment and proudly displaying their patches in support of the Parks4Kids program.
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Approximately 29,000 Attendees Made the Pilgrimage to Outdoor Retailer to Join the Outdoor Community at the Largest Industry Gathering of the Year
8/6/2016 - August 6, 2016 — Outdoor Retailer Summer Market, the premier trade event and community gathering featuring the best of the outdoor industry’s manufacturers and top retail buyers staged this week, August 3–6, 2016, at the Salt Palace Convention Center, Salt Lake City, Utah. 
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More than 90 Outdoor Brands Sign Up to Participate in the Outdoor Retailer and Outdoor Foundation Give Back Badge Program -- Supporting the Parks4Kids Initiative
7/28/2016 - As the outdoor industry prepares to make its pilgrimage to Salt Lake City for Outdoor Retailer, a new, first-of-its-kind program is gaining serious momentum. In April, Outdoor Retailer, in partnership with the Outdoor Foundation, launched the Give Back Badge program in an effort to engage the entire industry in a collective effort to get more kids recreating outdoors. The idea has caught on.
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Outdoor Retailer Event Lineup Sets the Stage for Face-to-Face Business, Networking and Learning Opportunities
7/14/2016 -  Outdoor Retailer Summer Market, the premier trade event and community gathering featuring the best of the outdoor industry’s manufacturers and top retail buyers, will stage August 2–6, 2016, at the Salt Palace Convention Center, Salt Lake City, Utah.
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Made In America Product Showcase Program Reinforced With Opportunities to Participate in the International Buyer Program
6/27/2016 -

Outdoor Industry Association (OIA) and Outdoor Retailer announced that they will again host the Made In America Product Showcase at Summer Market, and is pleased to add enhanced opportunities for brands presented through Outdoor Retailer’s participation in the Department of Commerce’s International Buyer program.


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Outdoor Retailer and the Outdoor Foundation Announce the Give Back Badge at Outdoor Retailer Summer Market 2016
6/9/2016 - Outdoor Retailer and the Outdoor Foundation are pleased to announce that they are partnering to execute a Give Back program to fund kids getting outdoors to visit their local national park. This effort will connect 35,000 youth to the outdoors – growing participation and business.

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Outdoor Retailer Expands its Expertise with the Addition of Larry Harrison
5/23/2016 - Outdoor Retailer, the largest summer and winter outdoor gear, apparel, accessories and technology tradeshow, announced today that industry veteran Larry Harrison has joined the staff as Brand Development Director.
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Get Outdoors-NYC Set to Stage June 8 – 9, 2016, Sells Out Brand Spaces
5/12/2016 -

SAN JUAN CAPISTRANO, Calif. —May 12, 2016 – Organizers of Outdoor Retailer, the largest outdoor gear, apparel, accessories and technology tradeshow, announced that it has sold out brand spaces at its first consumer media event, Get Outdoors–NYC, June 8 – 9, 2016, at the Metropolitan West, 639 West 46th Street in New York City.


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Outdoor Retailer Announces the Show Will Stay in Salt Lake City Through 2018
8/24/2015 -

Show organizers for Outdoor Retailer, the largest summer and winter outdoor gear, apparel, accessories and technology tradeshow, announced today that they will be extending their contracts with Salt Lake through Summer 2018. Both Winter and Summer Market shows have been in Salt Lake City since 1996.*


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Outdoor Retailer Summer Market 2015 Wraps With Strong Attendance and Positive Outlook
8/8/2015 - Outdoor Retailer, the premier outdoor product tradeshow, closed today after welcoming returning industry brands, new exhibitors, retailers and media. The four-day event ended on a high note, with over 1600 brands, of those 376 being new to Summer Market.
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Open Air Demo Presented By FlexFit, Adds Events to 2015 Lineup
7/21/2015 - Outdoor Retailer’s Open Air Demo, OAD, the industry's premier exhibition and hands-on demo event, will kick off August 5, 2014 at Pineview Reservoir at the Cemetery Point location, in Huntsville, UT.
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Outdoor Retailer Partners with Stanley, a brand of PMI, Superfeet and Mountain House to Host Pacific Northwest Fest Networking Party Night Three
7/21/2015 - Outdoor Retailer Summer Market, the premier trade event featuring the best of the outdoor recreation market, announced today an all-new networking event, The Pacific Northwest Fest, to take place night three of Outdoor Retailer, from 6 p.m.-8 p.m. in the Street Scene at the Pavilions @ OR.
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Outdoor Retailer Moves Winter Market Dates Into Early January Beginning in 2016
7/9/2015 - Show organizers for Outdoor Retailer, the largest outdoor gear, apparel, accessories and technology tradeshow, announced today that Winter Market 2016 will stage January 7-10, Thursday through Sunday, at the Salt Palace Convention Center in Salt Lake City, Utah, with the All Mountain Demo moving to Wednesday, January 6, 2016. Future Winter Market shows are slated to remain in that earlier timeframe as well, with the 2017 show slated for January 10-12 and the 2018 show scheduled for January 9-11.
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Outdoor Industry Association and Outdoor Retailer Are Now Accepting Applications for Made in America Product Showcase New Press Release Article
6/17/2015 - Outdoor Industry Association® (OIA) and Outdoor Retailer announced today that they will again partner to present the Made in America Product Showcase at Outdoor Retailer Summer Market 2015, held August 5-8, 2015 in Salt Lake City, UT. The Made in America Product Showcase will feature products from Outdoor Retailer exhibiting brands that manufacture product in the United States.
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Outdoor Retailer Joins Forces with Ragnar Relay Events to Host the OR Relay Challenge to Support the Outdoor Industries Women’s Coalition
6/2/2015 - Ragnar Relay Events and Outdoor Retailer (OR) have once again teamed up to stage a Relay Challenge in support of the Outdoor Industries Women’s Coalition (OIWC). The 9-mile relay race, held on day three of the Outdoor Retailer Summer Market, is slated for Friday, August 7, 2015.
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New Media Preview Gives Journalist First Look at Innovative New Products and Gear at 2015 Outdoor Retailer Summer Market
6/1/2015 - Outdoor Retailer Summer Market, the leading event for retailers and brands of outdoor gear, products, technology and accessories, is pleased to announce the launch of a Media Preview event. Journalists attending the show will have exclusive access to preview some of the latest products and new exhibitors in the outdoor lifestyle industry.
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Outdoor Retailer and the Outdoor Foundation Join Forces to Launch an Industry-Wide Campaign to Get More Youth Outdoors
5/13/2015 - Today, two outdoor industry organizations, the Outdoor Foundation and Outdoor Retailer, announced a major new initiative designed to engage the industry in one of its most critical issues — activating a new generation of outdoor participants and consumers. With industry support, the campaign will invest in grassroots community programs that involve local retailers in projects that connect young people with outdoor recreation activities – driving business and participation. 100 percent of all donations will go directly to support on-the-ground (and water) projects.
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Cemetery Point Named as Site for Outdoor Retailer 2015 Open Air Demo
5/6/2015 - Outdoor Retailer announced today that it will host the Open Air Demo, Tuesday, August 4, 2015 at Pineview Reservoir at the Cemetery Point location, in Huntsville, UT. The location provides superior beach access, and serves as an ideal location for the outdoor industry's premier exhibition and hands-on demo event.
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Outdoor Retailer and Surf Expo Announce Partnership with the Stand Up Paddle Industry Association
4/27/2015 - Outdoor Retailer and Surf Expo, tradeshows within the Emerald Exposition’s portfolio of business-to-business events, today announced a partnership with the StandUp Paddle Industry Association, “SUPIA.” SUPIA is the trade organization of stand up paddle businesses: Manufacturers, Retailers, Service Providers (Instructors, Guides, Race Directors, Event Planners, Certifiers), Media, Sales Reps, Distributors, Suppliers, etc.
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