July 26 - 29, 2017
Salt Lake City, UT

Open Air Demo
July 25, 2017


The Pavilions at Outdoor Retailer has great opportunities for your store. Come check out the NEW BoardWalk, test SUPs in the tank or see brands for the more urban-influenced consumers at Venture Out. 

NEW - The BoardWalk

A curated display that acts as a shopping tool and resource guide for the SUP market. Come take a look at the different classes of boards and pick the one that is the best fit for your store. See you at the BoardWalk!

Paddle + SUP Tank

It doesn't get more core at Summer Market than a Paddle. A pillar at the Summer Market experience, the Outdoor Retailer Paddle community brings out its best - from product debuts, to athlete sightings, to demos and more, Paddle at OR is one of the show's most vibrant communities.

Come Standup Paddle at the OR tank at the Pavilions. SUP has been a key growth category for several years now, and is still growing strong. From paddle stores looking to expand, to general outdoor, marine supply, big box and department stores, SUP sells!

Venture Out

A curated selection of brands at the forefront of the modern outdoor experience, Venture Out is where core outdoor retailers are finding the brands to attract new, younger and more urban-influenced consumers. Don't miss Venture Out at Summer Market in the South Foyer, with more brands capturing the creative expression of our outdoor obsession.