Stop Assuming
Jul 13, 2018
“At the end of the day, our jobs are all based on consumers—just going off your own intuition…
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Celebrate Sober
Jul 13, 2018
“At this point in our industry, with all the work happening around diversity, inclusiveness, and equity—this one seems…
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The Push for Diversity
Jul 13, 2018
The following is a feature from the Summer 2018 issue of Outdoor Retailer magazine. Each issue we include a…
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5Point Film Festival, Colorado Outdoor Recreation Industry Office and Outdoor Retailer Present “Night of Stoke”
Jul 09, 2018
SAN JUAN CAPISTRANO, Calif.—(July 9, 2018)—Outdoor Retailer and the Colorado Outdoor Recreation Industry Office announce the Night of Stoke…
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A Dog’s Life
Jun 06, 2018
I’m the first to admit I am no dog expert. So when I found myself adopting a four-year-old…
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Five Things I Learned in 25 Years
Jun 06, 2018
I have spent nearly 43 years in public relations. I have been privileged to sail the incredibly wide…
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An Open Letter to the Outdoor Industry on Diversity
Jun 06, 2018
Dear outdoor industry. Dear influencers of outdoor activities, climbing, cycling, hiking, skiing, any activity that simply involves being…
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Breaking Down Public Lands
May 11, 2018
With outdoor recreation estimated at $887 billion annually by the Outdoor Industry Association (OIA) and $337 billion by…
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The Biggest Lesson in Training
May 11, 2018
Training is effective, in part, through repetition, which means it’s worth hearing the same spiel every time you…
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